Are you finally ready to sell your Internet business? There are a few different ways to approach selling your successful online company. Remember, there’s always more than one way to skin a cat. Even though that saying is not necessarily the nicest thing in the world to hear, it’s absolutely true as you are about to find out.
I’d like to tell you three ways that make it really easy for you to sell your Internet business. I’m not saying that you’re going to instantly turn around and find the perfect buyer tomorrow. But I am willing to go out on a limb and tell you that these methods work and you will sell your business online if you try any one of them.
With that said, let’s get started.
Selling Your Internet Business Privately
If you intend to sell your online business, and do so privately, the best place to attract the ideal buyer is to list it on a website like BizBuySell.
Why do I specifically recommend this website? Well, for starters, business brokers all use this site to find prospective buyers. It’s a great place to find the ideal buyer for your Internet business, and there are literally thousands of people visiting this site every day looking for the perfect unique business opportunity.
Not only do brokers use this site, but private sellers like you also have a tendency to use this site as well. If you list the business on your own, you’ll be able to avoid paying broker fees and you still get access to the same potential buyer pool by joining this site and listing it yourself.
Send out Feelers among Your Competitors
I can honestly tell you that my personal favorite way to sell an online business is to contact the competition and ask them if they are interested. A while back, when I was shopping around for a brick-and-mortar business, one of the first things I did was contact a friendly competitor that was getting up there in years. He and his wife ran the business and they were looking to retire. To make a long story short, the deal ended up falling through for reasons that I’d not rather get into. But it’s an effective way to find the right buyer since the person or company is already involved in the industry and they know how to run a business very similar to yours.
Sell Your Internet Business to One of Your Employees
Depending on the size of your Internet business, you may have employees that you trust to successfully take over the business. Again, similar to selling to a competitor, putting your company in the hands of a trusted employee that understands the business will guarantee that your legacy continues. Plus, you can work out a deal with your employee that is mutually beneficial to all parties involved, and feel comfortable knowing that you’re selling to someone that you trust.
Try any and all of these methods to sell your Internet business. And before long you’ll find the ideal buyer to take your successful online business off your hands at a great price.
Lastly, you could use a brokerage for selling your websites. Using a broker is akin to using someone to mediate all of the financial documents and really ensure there is value for both parties and that nobody is getting the short end of the stick. They do charge a fee, which will vary by the brokerage.
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